Ebook Free Introduction to e-Business, by Colin Combe
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Introduction to e-Business, by Colin Combe
Ebook Free Introduction to e-Business, by Colin Combe
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An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters.
This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form
- Sales Rank: #4458386 in Books
- Brand: Brand: Routledge
- Published on: 2006-03-24
- Released on: 2006-02-17
- Original language: English
- Number of items: 1
- Dimensions: 9.69" h x 1.06" w x 7.45" l, 1.89 pounds
- Binding: Paperback
- 448 pages
- Used Book in Good Condition
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